JØUR is contrast. head vs heart. light vs dark. clear vs obscure. minimalism vs complexity. analog vs electronic. All of these elements, often pitted against each other, find themselves simultaneously alive and true in a beautiful paradox on JØUR’s newest releases. In the space between loud and quiet, power and serenity, JØUR dances boldly yet delicately. Her deeply contemplative lyrics are framed in accessible alt-pop sensibilities and beats. Songs which ask the questions of life’s purpose or express doubts about the future are yet winsome and inviting as JØUR’s vocals flit between angelic delicacy and explosive power. Pairing electronic minimalism with elegant musical composition, JØUR achieves what is both timeless and relevant.
Press: Annjie Houston / LaFamos PR / Annjie@LaFamos.com